Carrefour

Awareness
TikTok
Content production
Retail

To highlight the numerous work-study positions available at Carrefour, The Source produced several TikTok videos. All with an agile production, with some content shot on our premises and embodied by the Carrefour team itself!

+2M
reach on each content
3k
interactions
4
videos
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The CHALLENGE

Carrefour offers a wide variety of jobs: at head office, in stores, warehouses and franchises. A large number of work-study positions are available, aimed at a wide range of students. As part of their work-study recruitment campaign, Carrefour asked us to produce content on TikTok.

WHAT we've DONE

To do so we produced several pieces of content for TikTok, highlighting the variety of work-study positions available at Carrefour. All with an agile production, embodied by the Carrefour team itself and on our premises with : 1 "WOW" 3D content: 3D content, produced by a creator, and 3 "Magic trick" contents shot on a green background, embodied by the Carrefour team with transitions respecting the TikTok codes.

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